YING XUAN LIU

巍德設計來自德國，在慕尼黑、蓋爾森基興與上海設有辦公室，是專注於生命科學與醫療設計的產品設計顧問。創立三十年來屢獲設計大獎，包括近40座紅點以及IF獎項。巍德設計進駐中國後已成為醫療設計的業界翹楚，隨著全世界越來越關注中國這生機勃勃的市場，巍德設計上海更需要精確的品牌傳播策略與內容，我在此項目中撰寫了兩篇“展望中国医疗趋势”的文章，需要深度調研及採訪設計師；並且重新整理編譯巍德在2020年獲得紅點獎的无创手术工具——銳建醫療的精彩案例。

WILD DESIGN comes from Germany and has offices in Munich, Gelsenkirchen, and Shanghai. It is a product design consultant specializing in life science and medical design. Over the past 30 years since its founding, it has won many design awards, including nearly 40 red dots and IF design awards.
WILD DESIGN has been a leader in the medical design industry since it entered into China. As the world pays more attention to the Chinese market, WILD DESIGN Shanghai needs its brand communication strategies and content. I contributed two articles about "the future of China's medical trends" in the project, which requires in-depth research and interviews with designers, and reedited the excellent case of Rejoin Medical, a non-invasive surgical tool that won the Red Dot Award in 2020.

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